Wine Wisdom: Partnering with Wine Influencers

Name: Find Influencers
Creator: Sprout Social
Published: Fri Feb 21 2025

Toast to success by collaborating with influential sommeliers, winemakers, and enthusiasts. Our platform offers in-depth data on key voices in the wine industry, empowering you to craft sophisticated and engaging campaigns.

Sprout Social Product Image of Listening Performance Sentiment Summary

Uncork Success with Wine Influencer Insights

Discover and connect with wine influencers who can elevate your brand's presence. Our platform helps you find passionate voices, analyze their reach, and build partnerships that showcase your wines and engage wine enthusiasts.

Sprout Social helps you cultivate a refined brand image and connect with wine connoisseurs through impactful collaborations. Leverage their expertise to share your passion for wine and build a community of enthusiasts.

How many wine influencers are there?

Wine Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do wine influencers reach?

Wine Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do wine influencers post on social?

Wine Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do wine influencers charge per post?

Wine Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are wine influencers posts for brands?

Wine Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from wine influencers drive?

Wine Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Sprout Social Influencer Marketing and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.