Marketing Maestros: Partnering with Social Media Marketing Influencers

Name: Find Influencers
Creator: Sprout Social
Published: Fri Feb 21 2025

Amplify your brand's reach and engagement by collaborating with social media marketing experts. Our platform provides in-depth data on influential voices in the digital marketing landscape, empowering you to create data-driven and impactful campaigns.

Sprout Social Product Image of Listening Performance Sentiment Summary

Master Your Marketing with Influencer Insights

Discover and connect with social media marketing influencers who can elevate your brand's online presence. Our platform helps you find industry leaders, analyze their reach, and build partnerships that drive results and maximize your ROI.

Sprout Social helps you stay ahead of the curve and achieve social media success through strategic collaborations. Leverage their expertise to optimize your campaigns, reach a wider audience, and achieve your marketing goals.

How many social media marketing influencers are there?

Social Media Marketing Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do social media marketing influencers reach?

Social Media Marketing Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do social media marketing influencers post on social?

Social Media Marketing Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do social media marketing influencers charge per post?

Social Media Marketing Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are social media marketing influencers posts for brands?

Social Media Marketing Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from social media marketing influencers drive?

Social Media Marketing Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Sprout Social Influencer Marketing and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.