Knit Together a Winning Campaign: Partner with Knitting Influencers

Name: Find Influencers
Creator: Sprout Social
Published: Fri Feb 21 2025

Cast on a successful influencer marketing strategy and connect with knitting enthusiasts by collaborating with influential knitters, yarn artists, and fiber enthusiasts. Our platform offers comprehensive data and insights on key voices in the knitting and yarn community, empowering you to create engaging and heartwarming campaigns.

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Weave Your Brand's Story with Knitting Influencer Insights

Thread your brand's message into the fabric of the knitting community by partnering with influential knitters and yarn enthusiasts. Our data-driven platform makes it easy to find and connect with knitting influencers who can showcase your yarn, knitting patterns, or handmade products, share their knitting projects, and inspire your audience with their passion for knitting and yarn crafts.

Sprout Social helps you knit together a successful campaign and connect with a passionate community of knitters and yarn enthusiasts through impactful influencer partnerships. Leverage their creativity and influence to engage with a wider audience, build brand awareness, and drive sales.

How many knitting influencers are there?

Knitting Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do knitting influencers reach?

Knitting Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do knitting influencers post on social?

Knitting Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do knitting influencers charge per post?

Knitting Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are knitting influencers posts for brands?

Knitting Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from knitting influencers drive?

Knitting Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Sprout Social Influencer Marketing and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.