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Community Catalysts: Igniting Engagement with Community Influencers

Tap into the power of community influencers to foster genuine connections and drive engagement within your target audience. Our comprehensive data insights illuminate the leading voices cultivating thriving communities, empowering you to forge strategic partnerships.

Sprout Social Product Image of Listening Performance Sentiment Summary
Sprout Social Product Image of Listening Performance Sentiment Summary

Fueling Community Growth with Influencer Insights

Navigate the dynamic landscape of community influencers with Sprout Social's data-driven platform. Discover key players, analyze their engagement metrics, and identify ideal collaborators to amplify your brand's message and foster a sense of belonging within your community.

Sprout Social connects you with community influencers who can ignite engagement and build lasting relationships. Leverage their expertise to cultivate a loyal following, spark conversations, and create a thriving community around your brand.

How many community influencers are there?

Community Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do community influencers reach?

Community Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do community influencers post on social?

Community Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do community influencers charge per post?

Community Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are community influencers posts for brands?

Community Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from community influencers drive?

Community Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Sprout Social Influencer Marketing and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.

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