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Clean & Green: Partnering with Cleaning Influencers

Make your brand shine by partnering with influential cleaning experts and home organization enthusiasts. Our comprehensive data insights illuminate the leading voices promoting cleanliness and order, empowering you to forge strategic collaborations.

Sprout Social Product Image of Listening Performance Sentiment Summary
Sprout Social Product Image of Listening Performance Sentiment Summary

Sparkling Clean Influencer Partnerships

Discover and connect with cleaning influencers who can showcase your brand's commitment to a clean and healthy home. Our data-driven platform makes it easy to find and partner with influential voices who can authentically promote your cleaning products and share their cleaning routines.

Sprout Social helps you tidy up your brand's image with cleaning influencers. Leverage their expertise and passion for cleanliness to engage homeowners, build brand awareness, and drive sales for your cleaning products and services.

How many cleaning influencers are there?

Cleaning Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do cleaning influencers reach?

Cleaning Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do cleaning influencers post on social?

Cleaning Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do cleaning influencers charge per post?

Cleaning Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are cleaning influencers posts for brands?

Cleaning Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from cleaning influencers drive?

Cleaning Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Sprout Social Influencer Marketing and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.

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