Career Goals: Partnering with Career Influencers

Name: Find Influencers
Creator: Sprout Social
Published: Fri Feb 21 2025

Empower your audience to achieve their career aspirations by collaborating with influential career coaches, mentors, and professionals. Our platform offers comprehensive data and insights on key voices in the career development and professional growth space.

Sprout Social Product Image of Listening Performance Sentiment Summary

Climb the Ladder with Career Influencer Insights

Discover and connect with career influencers who can share valuable insights, advice, and inspiration with your audience. Our data-driven platform makes it easy to find and partner with influential career experts who can help you build a strong employer brand and attract top talent.

Sprout Social helps you unlock career success for your brand with career influencers. Leverage their expertise and influence to engage with job seekers, build brand awareness, and position your company as a desirable employer.

How many career influencers are there?

Career Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do career influencers reach?

Career Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do career influencers post on social?

Career Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do career influencers charge per post?

Career Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are career influencers posts for brands?

Career Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from career influencers drive?

Career Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Sprout Social Influencer Marketing and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.