Sweeten Your Brand's Appeal: Partnering with Candy Influencers

Name: Find Influencers
Creator: Sprout Social
Published: Fri Feb 21 2025

Indulge your audience's sweet tooth and create a buzz around your brand by collaborating with influential candy reviewers, food bloggers, and confectionery enthusiasts. Our platform offers comprehensive data and insights on key voices in the candy and confectionery space, empowering you to create playful and engaging campaigns that resonate with candy lovers.

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Unwrap Success with Candy Influencer Insights

Satisfy your audience's cravings and connect with candy influencers who can showcase your sweet treats, share their candy reviews, and create a sense of fun and excitement around your brand. Our data-driven platform makes it easy to find and partner with influential candy enthusiasts who can elevate your brand's image and reach a wider audience of candy lovers.

Sprout Social helps you sweeten your brand's appeal with candy influencers. Leverage their passion for sweets and engaging personalities to connect with a wider audience, build brand awareness, and drive sales for your candy or confectionery products.

How many candy influencers are there?

Candy Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do candy influencers reach?

Candy Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do candy influencers post on social?

Candy Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do candy influencers charge per post?

Candy Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are candy influencers posts for brands?

Candy Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from candy influencers drive?

Candy Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Sprout Social Influencer Marketing and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.