Slam Dunk Success: Partnering with Basketball Influencers

Name: Find Influencers
Creator: Sprout Social
Published: Fri Feb 21 2025

Score big with your marketing efforts by collaborating with influential basketball players, coaches, and fans. Our platform offers comprehensive data and insights on key figures in the basketball community, empowering you to create engaging campaigns.

Sprout Social Product Image of Listening Performance Sentiment Summary

Dribble, Shoot, Score with Influencer Insights

Reach a wider audience and build brand affinity by partnering with basketball influencers. Our platform helps you discover and connect with influential voices in the basketball world, analyze their engagement and reach, and create campaigns that resonate with their passionate fan base.

Sprout Social helps you make a slam dunk with basketball influencers. Leverage their popularity and influence to engage basketball fans, build brand awareness, and drive conversions for your sports-related brand, products, or services.

How many basketball influencers are there?

Basketball Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do basketball influencers reach?

Basketball Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do basketball influencers post on social?

Basketball Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do basketball influencers charge per post?

Basketball Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are basketball influencers posts for brands?

Basketball Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from basketball influencers drive?

Basketball Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Sprout Social Influencer Marketing and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.