Go beyond followers & likes.
Start measuring what really matters to your brand.

Consumers have come to demand genuine social interaction with brands. We give you the analytics you need to evaluate your ability to satisfy that demand.

Start My Free Trial


Are you being responsive?

You wouldn't ignore a customer phone call.
Don't ignore social messages either. Only Sprout lets you measure your response rate & avg. response time to inquiries.

Do you know your audience?

View top hashtags, topics, terms and users that are trending across all your connected social media profiles in mentions and replies to your accounts.

Do you know what's working?

Track message-level analytics—clicks, retweets, shares & more—on individual posts & social networks to understand what resonates most with your audience.

Get deeper, more advanced social analytics with Sprout.

Sprout Social — Social Media Management Software

The Engagement Report

Sprout’s unique report analyzes incoming messages to identify those that require a response and tracks how efficiently you respond.

Competitive Analytics

Evaluate your growth, engagement and influence scores against top competitors to benchmark how well you’re interacting with your audience.

The Team Report

See how efficiently users in your account are operating to gain valuable insight into where your biggest opportunities are for improvement.

View More Features

More than 17,000 customers rely on Sprout's social media analytics.

Sprout processes tens of millions of social media interactions daily and is a leading social platform for business.

Enjoy all that Sprout Social has to offer free for 30 days.

Start Analyzing Free